Sa last blog, nabanggit ko ulit kung gaano ka importante ang Email Marketing para sa iyong online business.
Ngayon, I se-share ko sa inyo ang pag construct ng Welcome Email na isang malaking tulong para ma attract ang new subscribers, nag collect ako ng ilang mga formulas that engage new users at ilang mga pro tips to inspire you.
Pwede mong gamitin ang mga tips, para sa iyong welcome email templates when creating (or rewriting) your own.
Ano nga ba ang Welcome Emails?
Welcome emails are a lot like online dating—your subscribers signed up for your list because they were attracted to your profile (your landing page and sign-up form).
Para maging effective ang relationship mo with your customers, kailangan mong mai deliver ito ng maayos. At ang unang step para ma assure mo ang iyong new subscribers that they made a right choice, is your welcome email.
Ang iyong welcome message ay ang iyong opportunity para ma impress mo ang iyong subscriber with your personality so they look forward to your following newsletter.
So what separates an average email from one that leaves subscribers wanting more?
The Sincerity at Appreciation.
Let’s look at some welcome email examples to find out.
7 of the best welcome email formulas to influence new users
#1 Say “Thank You”
First, welcome new subscribers and say “thank you” for opting in to receive your emails.
Ipakita ang iyong appreciation sa pamamagitan ng pag send ng note of thanks.
Maaari itong maging kasing simple ng isang linya ng text, o pweding maging creative at gumamit ng mga larawan o GIF.
Pero kung sa tingin mo na ang “Thank you” ay hindi sapat, pwede kang mag try ng mas creative to say welcome to your subscribers.
#2 Set Expectations
Kasama ng welcome message, importante din mag share ng information tungkol sa uri ng content at ang dalas kung saan matatanggap ng iyong mga subscriber ang iyong mga email. (Ito ay para masigurado na mapupunta ang iyong emails sa kanilang inbox, at hind isa spam messages)
Being as clear as possible helps to build trust with your new audience.
#3 Introduce Yourself
Hindi lahat ng mga s-signup sa iyo ay current customer na, kaya kailangan nila ng simple o konting context tungkol sa iyo at sa iyong brand to start building up trust.
Ang iyong welcome email ay isang magandang paraan para ma i-share mo kung sino ka, what you do, and how you can help them.
Maaari mo ring i-encourage ang isang two-way conversation by asking about themselves para makapag start ng conversation.
#4 Deliver your Incentive
Kung nakapangako ka ng incentives upon signup, whether it be a guide promo code, or exclusive na offer, ito na ang tamang oras para i-share iyon.
I believe you don’t want to keep your new subscribers waiting. Tama ba? 😊
#5 Share Helpful Resources
While subscribers wait for your next email send, why not use this opportunity to link out to helpful resources and content that can get them to engage with your brand and start learning more?
Kung mayroon kang mga relevant blog posts, guides, or videos, ito na ang tamang opportunity to share them.
#6 Get Social
Another great way to encourage engagement is by linking out to your social channels and having them connect with you on other platforms. You can also include a click-to-tweet in your email that encourages new subscribers to share your email with their friends and network.
And bonus points for showing social proof within your email.
#7 Stay Connected
Be sure to share contact information and encourage feedback, para kung sakaling mayroon silang mga tanong, alam ng iyong mga new subscribers kung saan pupunta to get the help they need.
Write more engaging welcome emails today!
“An engaging welcome email helps start your customer relationship off the right way.”
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