Marami ang nag tatanong sa akin no daw ba ang ROAS or Return On Ad Spent?
In this video, Ipapakita ko sa’yo paano mo makukuha ang ROAS mo, If you are using Facebook Ads or Any Advertising Platform.
Based on a Google search: A ROAS of 4:1 or higher indicates a successful campaign.
Keep in mind that the accuracy of ROAS is highly dependent on getting accurate numbers for cost and total revenue generated.
If you have a low ROAS, your first step should be to make sure you are attributing revenue correctly.